{"product_id":"ortofon-2m-red","title":"Ortofon 2M Red - Moving Magnet Cartridge","description":"\u003cstyle\u003e#html-body [data-pb-style=AXFNIWU],#html-body [data-pb-style=KJ2LNP0],#html-body [data-pb-style=NHCN2SJ],#html-body [data-pb-style=NLO5RDD],#html-body [data-pb-style=W0F7L0M]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}#html-body [data-pb-style=AXFNIWU],#html-body [data-pb-style=KJ2LNP0],#html-body [data-pb-style=NHCN2SJ],#html-body [data-pb-style=W0F7L0M]{padding-top:25px}#html-body [data-pb-style=F1W7XQK],#html-body [data-pb-style=FBIVOFJ],#html-body [data-pb-style=P02UXI3],#html-body [data-pb-style=SGRMVQD],#html-body [data-pb-style=V37XTJ2]{background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll;align-self:stretch}#html-body [data-pb-style=A5WP1Q6],#html-body [data-pb-style=ARD2XBL],#html-body 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and (max-width: 768px) { #html-body [data-pb-style=C27X6KN],#html-body [data-pb-style=G90KKI0],#html-body [data-pb-style=UYUBPKT],#html-body [data-pb-style=V1Q7W2J]{border-style:none} }\u003c\/style\u003e\u003cdiv data-appearance=\"contained\" data-content-type=\"row\" data-element=\"main\"\u003e\u003cdiv data-background-images=\"{}\" data-background-type=\"image\" data-element=\"inner\" data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-pb-style=\"NLO5RDD\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-loop=\"true\" data-video-play-only-visible=\"true\"\u003e\u003cdiv class=\"pagebuilder-column-group\" data-appearance=\"default\" data-background-images=\"{}\" data-content-type=\"column-group\" data-element=\"main\" data-grid-size=\"12\" data-pb-style=\"FBIVOFJ\"\u003e\u003cdiv class=\"pagebuilder-column-line\" data-content-type=\"column-line\" data-element=\"main\" data-pb-style=\"G89PIKB\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"HQWE4B8\"\u003e\u003cdiv data-appearance=\"default\" data-content-type=\"video\" data-element=\"main\"\u003e\u003cdiv class=\"pagebuilder-video-inner\" data-element=\"inner\"\u003e\u003cdiv class=\"pagebuilder-video-wrapper\" data-element=\"wrapper\"\u003e\u003cdiv class=\"pagebuilder-video-container\"\u003e\u003ciframe allowfullscreen=\"\" autoplay=\"true\" data-element=\"video\" frameborder=\"0\" muted=\"true\" src=\"https:\/\/www.youtube.com\/embed\/U8Di3fogFdA?autoplay=1\u0026amp;mute=1\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"UR7A9TK\"\u003e\u003cdiv data-appearance=\"default\" data-content-type=\"text\" data-element=\"main\"\u003e\n\u003ch3\u003e\u003cstrong\u003eExploring the lineup\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eFor every phase of your musical expedition\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe 2M series is built on our philosophy of accuracy in sound. All our experience, know-how, technology, and innovation has gone into making it the series that lets you hear the music the way the artist intended. In every piece of every cartridge, we strive for perfection, and when the technology can’t deliver the quality we want - we invent something that can. To ensure the highest of quality in our product we keep everything close. All our cartridges are designed and crafted right here in Denmark.\u003cbr\u003eThe 2M Series is developed in conjunction with the Danish Industrial designer Møller Jensen Design. Inspired by the facets of a diamond, whose contours gracefully trace the grooves on a record’s surface, the 2M’s handsome elegance establishes a great combination of form and functionality.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003cdiv data-appearance=\"contained\" data-content-type=\"row\" data-element=\"main\"\u003e\u003cdiv data-background-images=\"{}\" data-background-type=\"image\" data-element=\"inner\" data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-pb-style=\"W0F7L0M\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-loop=\"true\" data-video-play-only-visible=\"true\"\u003e\u003cdiv class=\"pagebuilder-column-group\" data-appearance=\"default\" data-background-images=\"{}\" data-content-type=\"column-group\" data-element=\"main\" data-grid-size=\"12\" data-pb-style=\"F1W7XQK\"\u003e\u003cdiv class=\"pagebuilder-column-line\" data-content-type=\"column-line\" data-element=\"main\" data-pb-style=\"TU0L3J1\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"STISPED\"\u003e\u003cdiv data-appearance=\"default\" data-content-type=\"text\" data-element=\"main\"\u003e\n\u003ch3\u003e\u003cstrong\u003eAccuracy level\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eTaking a step into music itself\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWith the 2M Red, you will hear the music come to life on its own terms. It is like taking a step into the music itself. This is our entry-level cartridge in the series, but what an entry. The 2M Red delivers an open, dynamic sound with a slight touch of warmth.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"XMAIJN5\"\u003e\u003cfigure data-appearance=\"full-width\" data-content-type=\"image\" data-element=\"main\" data-pb-style=\"UYUBPKT\"\u003e\u003cimg alt=\"\" class=\"pagebuilder-mobile-only\" data-element=\"mobile_image\" data-pb-style=\"DM8MIB1\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0968\/0941\/9094\/files\/2M_red_1_2f3e9dec-b836-4707-a046-8c97f366a0e3.png?v=1773434160\" title=\"\"\u003e\u003c\/figure\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003cdiv data-appearance=\"contained\" data-content-type=\"row\" data-element=\"main\"\u003e\u003cdiv data-background-images=\"{}\" data-background-type=\"image\" data-element=\"inner\" data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-pb-style=\"AXFNIWU\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-loop=\"true\" data-video-play-only-visible=\"true\"\u003e\u003cdiv class=\"pagebuilder-column-group\" data-appearance=\"default\" data-background-images=\"{}\" data-content-type=\"column-group\" data-element=\"main\" data-grid-size=\"12\" data-pb-style=\"SGRMVQD\"\u003e\u003cdiv class=\"pagebuilder-column-line\" data-content-type=\"column-line\" data-element=\"main\" data-pb-style=\"A5WP1Q6\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"IMSKXF8\"\u003e\u003cfigure data-appearance=\"full-width\" data-content-type=\"image\" data-element=\"main\" data-pb-style=\"C27X6KN\"\u003e\u003cimg alt=\"\" class=\"pagebuilder-mobile-only\" data-element=\"mobile_image\" data-pb-style=\"OENYESD\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0968\/0941\/9094\/files\/2M_red_2_f232185b-9137-4ba6-bc78-d6b3fa7dfc15.png?v=1773434164\" title=\"\"\u003e\u003c\/figure\u003e\u003c\/div\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"XBEF4I7\"\u003e\u003cdiv data-appearance=\"default\" data-content-type=\"text\" data-element=\"main\"\u003e\n\u003ch3\u003e\u003cstrong\u003eCompatibility\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eUniversal fit\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe 2M Series is designed for easy cartridge mounting, weight, and size to fit the most common turntables today. The 2M Series are available in four different product variant configurations: the 2M for most common turntables on the market; the 2M Premounted, for customers who wish direct and easy mounting and replacement on their S-shaped tonearm; the 2M Verso, for bottom mount headshells; and the 2MR, which is designed cartridge housing tailored for turntables and tonearms like Rega, matching their requirement for low-form factor cartridges.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003cdiv data-appearance=\"contained\" data-content-type=\"row\" data-element=\"main\"\u003e\u003cdiv data-background-images=\"{}\" data-background-type=\"image\" data-element=\"inner\" data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-pb-style=\"KJ2LNP0\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-loop=\"true\" data-video-play-only-visible=\"true\"\u003e\u003cdiv class=\"pagebuilder-column-group\" data-appearance=\"default\" data-background-images=\"{}\" data-content-type=\"column-group\" data-element=\"main\" data-grid-size=\"12\" data-pb-style=\"V37XTJ2\"\u003e\u003cdiv class=\"pagebuilder-column-line\" data-content-type=\"column-line\" data-element=\"main\" data-pb-style=\"R6IRJNX\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"P45N46B\"\u003e\u003cdiv data-appearance=\"default\" data-content-type=\"text\" data-element=\"main\"\u003e\n\u003ch3\u003e\u003cstrong\u003eFeatures \u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSplit pole pin technology\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe 2M Red features Ortofon’s very own invention: the split pole pins with a copper wire that gives you a sound reproduction so precise only your heart dares skip a beat.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"Y1R9B3N\"\u003e\u003cfigure data-appearance=\"full-width\" data-content-type=\"image\" data-element=\"main\" data-pb-style=\"G90KKI0\"\u003e\u003cimg alt=\"\" class=\"pagebuilder-mobile-only\" data-element=\"mobile_image\" data-pb-style=\"SYBOFGP\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0968\/0941\/9094\/files\/2M_red_3_3e0ec1bd-4ed0-46ed-9ad3-057a45f6fce3.png?v=1773434169\" title=\"\"\u003e\u003c\/figure\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003cdiv data-appearance=\"contained\" data-content-type=\"row\" data-element=\"main\"\u003e\u003cdiv data-background-images=\"{}\" data-background-type=\"image\" data-element=\"inner\" data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-pb-style=\"NHCN2SJ\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-loop=\"true\" data-video-play-only-visible=\"true\"\u003e\u003cdiv class=\"pagebuilder-column-group\" data-appearance=\"default\" data-background-images=\"{}\" data-content-type=\"column-group\" data-element=\"main\" data-grid-size=\"12\" data-pb-style=\"P02UXI3\"\u003e\u003cdiv class=\"pagebuilder-column-line\" data-content-type=\"column-line\" data-element=\"main\" data-pb-style=\"ARD2XBL\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"UYIG10C\"\u003e\u003cfigure data-appearance=\"full-width\" data-content-type=\"image\" data-element=\"main\" data-pb-style=\"V1Q7W2J\"\u003e\u003cimg alt=\"\" class=\"pagebuilder-mobile-only\" data-element=\"mobile_image\" data-pb-style=\"JOQ6MVD\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0968\/0941\/9094\/files\/2M_red_4_487e04ac-828e-448d-a164-b7c62ca04995.png?v=1773434173\" title=\"\"\u003e\u003c\/figure\u003e\u003c\/div\u003e\n\u003cdiv class=\"pagebuilder-column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-content-type=\"column\" data-element=\"main\" data-pb-style=\"JNRVOBV\"\u003e\u003cdiv data-appearance=\"default\" data-content-type=\"text\" data-element=\"main\"\u003e\n\u003ch3\u003e\u003cstrong\u003eOutput\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHear the music come to life\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe engine provides an increased output of 5.5 mV, an optimized sound reproduction, and a high level of sonic accuracy. With the 2M Red, you will hear the music come to life on its own terms. It is like taking a step into the music itself. This is our entry-level cartridge in the series, but what an entry.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Ortofon","offers":[{"title":"Default Title","offer_id":52110460977494,"sku":"2MRED","price":77.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0968\/0941\/9094\/files\/2m-red-1_1.jpg?v=1766122579","url":"https:\/\/www.homeavdirect.co.uk\/products\/ortofon-2m-red","provider":"Home AV Direct","version":"1.0","type":"link"}